Boy gone blonde. I just never thought it’d be me. The last time I did anything - color wise - to my hair was way back in 2010 when I dyed my hair auburn red with a wavy perm. It was even featured on a Tumblr blog at one point (link is now dead - thank god). That experience left me a bit hesitant overall, due to constant dryness and frizziness. It even made my skin significantly more prone to break out.
Then serendipity strikes. In the best way possible - it brought me to Benjamin with Negin Zand.
It all started with a casual conversation with my boothang - Taye Hansberry - whom graciously introduced me to Chad Kenyon, a famed colorist and Balayage specialist at Benjamin in West Hollywood of Los Angeles.
After a brief but thorough initial consultation with Chad, I was confidently reassured of the process and swiftly made an appointment to embark on my own balayage journey. Here’s what happened to me personally*, step by step:
The entire process, from lightening to coloring then cut, took roughly 6 hours. Although this may come off as a shocker for most guys, I believe it was all worth it.
I was treated with the utmost care at Salon Benjamin, starting with Chad's expert color formulas, which contained Olaplex, a component that prevented my hair from any breakage whatsoever, to the consistent, upscale level of service from the staff overall.
The outcome simply speaks for itself:
As for maintenance, it is as simple as 1, 2 and 3. Selects is the apothecary component of Benjamin with Negin Zand, where you'll find a high-end, boutique products that'll keep your newly-blonde hair healthy and shiny. The products I ended up choosing are the R+Co Gemstone color shampoo and conditioner. It's important to note that your hair and scalp will be dry afterwards, so a weekly mask is highly recommended to restore optimal levels of moisture.
If you are interested in going platinum blonde or want to learn more if the process is right for you, contact and ask for Chad Kenyon at Benjamin with Negin Zand to get started!
*This experience was conducted in partnership with Chad Kenyon at Salon Benjamin with Negin Zand, but the decision to move forward and words are my own. Please also note that the coloring process varies from person to person.