May 17, 2013

FW13 Trend Report: Fun Masks

Mark McNairy Unrelenting, frigid air is the most common reason...

Mark McNairy

Unrelenting, frigid air is the most common reason why one would dislike the winter season. The solitude and peace that we experience when we spend a night in our warm, cozy homes with great company during a blizzard gets left in bed the morning after when we’re forced to shovel our steps and partner with our neighbors to clean the sidewalks. What else could be ready and waiting to greet us other than the frigid, cold winter air? When winter is at its worst, it punishes us with unbearable weather. Every winter we forget how we handled the last, but all of that can change this coming winter season with a good mask.

Now masks are usually available every winter in the form of a ski mask, but next season masks will have more character to them. They’re less menacing than Jason and Michael Myers’ masks but not as outrageous as an Obama mask. Think, “what if Young Buck from G-Unit decided to come out with a mask line?” That’s the best way to describe it. The masks that hit the runway are very unique and memorable in their own way. Umit Benan went for a design that resembled a ski mask, Mark McNairy created a mask that exposed only the eyes (with a comical, cartoony mouth drawn on it) much like Thom Browne for Moncler Gamme Bleu, Vivienne Westwood went for a mask that looks like medical masks that prevent exposure to germs, while MAN’s mask covered the entire face. They even have another design where the face is covered by large wood planks. Masks have a place in history that goes beyond keeping warm in the colder months of the year, each with a cultural significance. Are designers trying to write a new chapter in the long storied history of masks? Come to think of it, it’s not even that deep, but it’s still nice to see designers spice up what’s typically a minimally designed piece. Be on the lookout for fun masks to hit the streets next season, and though they may not make it to the history books like past civilizations’ masks, they’ll still have a nice anecdote in the history of fashion.


Moncler Gamme Bleu

Vivienne Westwood

Umit Benan

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tagged menswear, runway, trends, '13, 2013, amsterdam...