Get the insider Scoop here. And more after the jump.
I hate keeping secrets from you guys and this one was especially hard. My editorial spread - creatively directed and photographed by Randy Tran Photography - with SCOOP NYC is finally live! With this particular shoot, we attempted to incorporate quality, everyday essentials in a way that comes across as both editorial and accessible for the SCOOP NYC consumer. The entire minimalist edit for Spring/Summer is also instantly shoppable as you get more acquainted with the origins of MYBELONGING and what my thoughts are on personal style in my hometown of Los Angeles. I personally believe we nailed the concept of e-commerce curation, but feel free to let me know what your thoughts are in the comments section as always!
There are only so many blessings one can count, and here's one more to add onto that endless list for me. Truly thankful to have this opportunity and to have all of you on this life-changing journey with me. Without you guys this wouldn't be possible at all.
Photography by Randy Tran
Hair Style and Color by Chad Kenyon + Alan Martinez of Salon Benjamin